METALLIC ACCESSORIES FOR THE NEW OFFICE LIFE.
ORGANIC SHAPES INSPIRED BY THE MOVEMENT OF THE OCEAN AND SEA LIFE.
THE TARGET CUSTOMER WEARS BUSINESS CASUAL IN A REGULAR BASIS, HE HAS A STRONG SOCIAL MEDIA PRESENCE AND GOES OUT AT LEAST TWICE A WEEK. THE BOW TIE AND SUSPENDERS ARE A MUST-HAVE FOR THIS PERSON.
Tridimensional neck accessories are an emerging trend that will scale up as 3D printing becomes more affordable.
With home office and social distancing, there is an emphasis on the face and neck for virtual meetings and video conferences.
This is why, these accessories will be more relevant than ever.
Suspenders are a space of opportunity to add accessories that complement visually the aesthetic of the bow tie.
A metallic accent laying on the chest that illustrates the organic aesthetic of the bow tie can complement the business casual look.
